News Releases

Councilman John Crouch dies at 71  Kevin R. Jenkins, The Daily Journal    

February 7, 2019 John Crouch is being remembered in the community as a consummate gentleman, respected businessman and affable public servant who ably represented his hometown of Farmington both in politics and through his public persona until his death Wednesday at the age of 71.

The founder 44 years ago of the CPA firm Crouch, Farley & Heuring, he grew the business to include five offices spread throughout southeast Missouri. In addition to his work as a CPA, Crouch was also accredited in business valuations and frequently provided testimony regarding business and financial values as an expert witness.

His business partner, Terry Heuring, remembered Crouch as a man of substance and purpose who loved the community in which he was born, raised and lived his entire life.

“John was a true Farmington man,” Heuring said. “He grew up here and he loved the downtown area. He liked to see businesses prosper downtown. One of the buildings here he restored to its original architecture to keep it looking like it did 50 years ago when it was built.

“John has always wanted to see Farmington grow — and it certainly has. There’s been a lot of people responsible for that, but John was part of it. We’re certainly going to miss him. He was a great businessman. He helped a lot of people. He was friends to a lot of people.

“His dad was a doctor who delivered a lot of babies in their own homes here. John grew up here and a lot of people knew him. He always had a lot of interest in the medical field, too. His daughter works out of Parkland [Health Center] now as a doctor.

“John was really active in his church, and I think that as time went on he became more active and more caring. He helped more people. If you asked him to do something for you, he’d do it.”

Heuring shared an excerpt of what he communicated Thursday morning with the staff members at the firm's various accounting offices:

"Even though John had been fighting this illness for two years we were confident he would overcome it, because that is what John does, he perseveres. Now it seems as if almost out of nowhere he is gone.

"When John got to work in the mornings, no matter how bad he felt, he would walk down every hall in the Farmington office to say hello to each person. He was really telling us goodbye, we just didn’t know it. We will miss him dearly.”

Crouch entered politics for the first time when he ran for an open seat on the Farmington City Council in 2015 and won. At the time he said his reason for running was his desire to maintain tradition and progress in the community.

Mayor Larry Forsythe voiced both his respect for Crouch as a man, as well as his appreciation for what his presence brought to the city council.

“Farmington has lost somebody that was important to our city,” he said. “John was a ‘Farmingtonian’ from the word go. He knew all about the town’s history. He knew what was here and what was there. He cared about Farmington — that’s what you can say about John.

“Like whenever you’d put him as a chairman of something — like public works — he went 100 percent. He wanted to know everything about it. Farmington has really lost somebody. It really has. I’m really sad. Whenever he got sick, I was saddened by his sickness, and then he got worse and worse. We’re going to miss him. We really are.”

City Administrator Greg Beavers expressed his feelings of experiencing a personal loss in Crouch’s passing, saying, “John was one of the first people I met when I moved to Farmington many years ago. I worked with him on Downtown Development Association boards and, of course, on the city council for the last couple of years. We’re sorry to lose his involvement on the community level.

“John was one of my ‘go to’ people when I was looking for some guidance on some issue in town. I could call John and I always trusted the guidance he was giving me and always found value in it.

"He was just a great guy. I hate to say the word ‘great’ guy because it’s overused but John was just kind, gentlemanly, gracious — just everything good that a man ought to be. I have an immense admiration for John. I’m going to miss him."

In addition to having served in the past as a member of the Parkland Health Center board and a current member of the Farmington Regional Chamber of Commerce, Crouch took his Christian faith seriously as an active member of St. Joseph Catholic Church.

Father Rickey Valleroy, a priest at St. Joseph Catholic Church, offered high compliments about Crouch’s spiritual walk.

“John was one who just simply made the world a better place,” Valleroy said. “He was always there for anyone who needed him. His love, devotion and faith in the Holy Catholic Church was so very admirable. I will miss his gentle and joyful presence on this earthly journey. He taught me so much about life simply by his actions. He indeed was a big part of the heart of St. Joseph's parish.”

Crouch was married to his wife, Kathy, for more than 40 years. He is also survived by the couple’s daughter, Jennifer, an MD in Columbia.

Arrangements are pending with Cozean Funeral Home in Farmington. The full obituary will appear in the weekend edition of the Daily Journal.

Local CPA Firm Adds New Partner

January 30, 2017 John Crouch, Terry Heuring, Rick Heuring, Laurie Sundhausen, Michael O’Shea, Anita Skaggs, Robert Mathes and Barbara Halter have announced the admittance of Vicky A. Kerby, CPA, as a new partner in the accounting firm of Crouch, Farley & Heuring, PC.  

Kerby has worked in public accounting since her graduation from Southeast Missouri State University in 1989. She has over 27 years of experience including 2 years in banking, 12 years owning her own accounting firm and 4 years spent with Crouch, Farley & Heuring.  Vicky works in the Cape Girardeau office. She resides in Scott City with her husband John and son Kyle. 

Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Bonne Terre, Cape Girardeau, Festus and Ste. Genevieve. It has been serving Southeast Missouri for over 41 years and employs 34 people. 

For further information contact Terry L. Heuring at (573) 756-8961. 

 

Local CPA Firm Adds New Partner

January 6, 2016 John Crouch, Terry Heuring, Rick Heuring, Laurie Sundhausen, Michael O’Shea, Anita Skaggs and Robert Mathes have announced the admittance of Barbara Halter, CPA, CMA, as a new partner in the accounting firm of Crouch, Farley & Heuring, PC. The firm name will not be changing with the addition of the new partner. 

Halter has worked in public accounting since her graduation from Southeast Missouri State University in 1990. She has over 25 years of experience and 9 of those 25 years have been spent with Crouch, Farley & Heuring.  Barb works out of the Farmington office. She resides in Farmington with her husband Ken and two sons, Justin and Kyle.

Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Bonne Terre, Cape Girardeau, Festus and Ste. Genevieve. It has been serving Southeast Missouri for over 40 years and employs 33 people.

For further information contact John R. Crouch at (573) 756-8961.

Local CPA Firm Adds Two New Partners

January 8, 2015 John Crouch, Terry Heuring, Rick Heuring, Laurie Sundhausen and Michael O’Shea have announced the admittance of Anita Skaggs, CPA and Robert Mathes, CPA as new partners in the accounting firm of Crouch, Farley & Heuring, PC. The firm name will not be changing with the addition of the new partners. 

Skaggs has been with the firm since her graduation from Southwest Missouri State University in 1996. She works out of the Farmington office. Anita resides in Park Hills with her husband Cory and daughter, Isabelle.

Mathes has been with the firm since his graduation from the University of Missouri, St. Louis in 2003 where he obtained his master’s and bachelor’s degrees. He also works out of the Farmington office. Rob resides in Farmington with his wife Melissa and two daughters, Breanna and Hannah.

Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Bonne Terre, Cape Girardeau, Festus and Ste. Genevieve. It has been serving Southeast Missouri for over 39 years and employs 33 people.

For further information contact John R. Crouch at (573) 756-8961.

Taylor Bone Passed CPA Exam

November 11, 2014 The National Association of State Boards of Accountancy recently announced that an area resident, Taylor Bone, has passed all four parts of the CPA examination. Taylor is employed as a staff accountant at Crouch, Farley & Heuring, PC of Farmington.  Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Bonne Terre, Festus, Cape Girardeau and Ste. Genevieve and employs 29 people. 

Taylor is a 2013 graduate of Webster University and has worked with the firm since 2013. He lives with his wife Danielle in De Soto.

Cape Girardeau Tax Professional Celebrates Milestone Anniversary With National Association of Tax Professionals (NATP)

September 26, 2011 National Association of Tax Professionals, Appleton, WI – Rick Heuring, E.A. of Jackson, MO celebrates 25 years of professional affiliation with the National Association of Tax Professionals (NATP), a nonprofit professional association founded in 1979, and committed to excellence in taxation. NATP members dedicate themselves to continued education and a high code of ethics and professional conduct. 
 
The average NATP member has been in the tax business for over 20 years. NATP has more than 20,000 members nationwide. Members include individual tax preparers, enrolled agents, certified public accountants, accountants, attorneys and financial planners.
 
Heuring is the partner in charge of the Cape Girardeau office of Crouch, Farley & Heuring. Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau, Festus and Ste. Genevieve. It has been serving Southeast Missouri for over 35 years and employs 24 people.
 
 
 
Local CPA Firm Adds Two New Partners
 
November 23, 2010 John Crouch, Marion Farley, Terry Heuring and Rick Heuring have announced the admittance of Laurie Sundhausen, CPA and Michael O’Shea, CPA as new partners in the accounting firm of Crouch, Farley & Heuring, PC. The firm name will not be changing with the addition of the new partners. 
 
Sundhausen is a 1991 graduate of Central Methodist College and has worked with the firm since 1994. She works out of the Farmington office. Laurie resides in Park Hills with her husband Mike.
 
O’Shea has been with the firm since his graduation from Southeast Missouri State University in 1997. He is responsible for the Festus office. Mike resides in Farmington with his wife Annie and two daughters, Macie & Payton.
 
Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau, Festus and Ste. Genevieve. It has been serving Southeast Missouri for over 35 years and employs 24 people.
 
For further information contact John R. Crouch at (573) 756-8961.

 

John Crouch Spoke to Historic Tanglefoot Association

January 18, 2010   John Crouch, a partner in the accounting firm of Crouch, Farley & Heuring, PC, spoke to the Historic Tanglefoot Association at Petit Paree restaurant in Festus, Missouri, on January 12, 2010. John’s presentation focused on tax credits that benefit building owners. The Historic Tanglefoot Association is a group of property owners, business people and other people interested in the Festus downtown district. The tax credits John gave information about included the US Rehabilitation credit, the US and MO Disabled Access credits, the US and MO Rehabilitation of Certified Historical Structures credits and the Missouri Neighborhood Assistance Program credit. These credits can be highly effective tools in reducing the costs of building-related projects.   

John has 35 years of experience in public accounting and business valuation. He works out of Crouch, Farley & Heuring’s Farmington office. Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau and De Soto and employs 20 people.
 
 
  
John Crouch Attended AICPA National Business Valuation Conference
 
December 16, 2009 John Crouch, a partner in the accounting firm of Crouch, Farley & Heuring, PC, recently attended the AICPA National Business Valuation Conference in San Francisco, CA. The three-day conference was hosted by the American Institute of Certified Public Accountants. The conference was customized to the professional goals of each attendee. John received specialized training in a variety of topics including personal goodwill valuation, valuation for tax purposes, application of the AICPA valuation standards and buy-sell agreements. In addition, John attended sessions on lost profit damages, communication skills for expert witnesses and closely held owner-employee compensation.
 
John has 35 years of business valuation experience including serving as an expert in trials and disputes involving valuation of financial assets. He is accredited in business valuation by the AICPA. 
 
John works out of Crouch, Farley & Heuring’s Farmington office. Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau and De Soto and employs 20 people.
 
 
          
Local Accountants Attended Tax Updates Training
 
November 25, 2009 Crouch, Farley & Heuring, PC, a local accounting firm, recently sent one partner and four employees to a training seminar hosted by the National Association of Tax Professionals. The training seminar was entitled “The Essential 1040” and was designed to familiarize accountants and tax preparers with the new provisions that impact the 2009 tax season for individual tax returns. Tax law changes can be complicated and with tax season just around the corner, the firm is gaining knowledge to provide their clients with planning considerations for the upcoming year.  The seminar helped the attendees learn to identify taxpayers entitled to dependency exemptions and other tax benefits including the earned income credit, child tax credit and dependent care credit. Among other things, the seminar taught the attendees how to explain the tax ramifications of selling a principle residence and how to identify the tax treatment of retirement plan and IRA distributions. 
 
Those attending the seminar included Rick Heuring, Partner, Jan Heuring, Staff Accountant, Carol Steimle, Accounting Assistant, all of the Cape Girardeau office, Amber Cook, Accounting Assistant, Farmington office, and Rachel Schutte, Staff Accountant, De Soto office. Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau and De Soto and employs 20 people. 
 
 
 
Local Accountants Attended Retirement Planning Seminar 
 
November 25, 2009 Crouch, Farley & Heuring, PC, a local accounting firm, recently sent four accountants to a training seminar hosted by Surgent McCoy, CPE LLC at the Missouri Society of Certified Public Accountants Learning Center in St. Louis. The training seminar was entitled “Determining How Much Money You Need to Retire, and Tax Ideas and Money Management in Retirement.” It was designed to give CPAs the tools and knowledge required to help their clients implement tax-effective investment and portfolio strategies for successful wealth accumulation and real after-tax retirement income maintenance. There is a growing segment of the public for whom effective retirement planning is critical as they reach their peak earning years and/or are approaching retirement. The major topics of the seminar included asset allocation, portfolio management, and investment selection concepts, historical guidelines and benchmarks for nominal and real after-tax returns, worksheets and formulas for determining how much money one needs in retirement and distribution and asset liquidation planning. Topics also discussed in the seminar included sustainable portfolio withdrawal rates during retirement, analysis of the regular IRA to Roth IRA conversion election, and the impact of recent tax law.
 
Those attending the seminar included Mike O’Shea, Senior Accountant of the De Soto office, Anita Skaggs, Senior Accountant, Jennifer Toppins, Staff Accountant, and Sarah Land, Staff Accountant, all of the Farmington office. Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau and De Soto and employs 20 people.
 
 

Laurie Sundhausen Attended Physicians Finances Training

October 27, 2009 Laurie Sundhausen, a managing accountant in the accounting firm of Crouch, Farley & Heuring, PC, recently attended a training seminar on Physicians Finances.  The training seminar was hosted by the Missouri Society of Certified Public Accountants and was designed to equip CPAs to effectively assist physicians in business management strategies. The seminar helped to foster an understanding of Medicare and its effect on the typical medical practice.  The specialized training also focused, among other things, on analysis of revenue coding and realization, tax saving techniques for physician financial planning and practice operation including fraud prevention through appropriate controls.

Laurie has over 15 years of experience in public accounting and works out of Crouch, Farley & Heuring’s Farmington office.  Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau and De Soto and employs 20 people.

 

Rick Heuring Attended Social Security Benefits Training

September 11, 2009 Rick Heuring, a partner in the accounting firm of Crouch, Farley & Heuring, PC, recently attended a training seminar on Social Security Benefits. The training seminar was hosted by the Missouri Society of Certified Public Accountants and was designed to equip CPAs to effectively advise clients who may be eligible for benefits. Social Security can be a complicated system to navigate. The seminar helped to foster an understanding of when to begin distributions, how survivor and disability benefits work, and all the ins and outs of Social Security. The specialized training also focused, among other things, on identifying opportunities to increase social security benefits, gaining a perspective of how benefits are calculated and taxed and planning to recover all that was paid in, and more. 
 
Rick has over 25 years of experience in public accounting and works out of Crouch, Farley & Heuring’s Cape Girardeau office. Crouch, Farley & Heuring is a CPA firm with offices in Farmington, Cape Girardeau and De Soto and employs 20 people.